Subaru

Having built solid foundations with Carmichael Lynch, working on their Porsche and Harley Davidson accounts, the arrival of Subaru in 2007 resulted in PICS being able to continue to be a consistent production partner through to the present day, generating image galleries that have been part of year-on-year sales growth for this brand throughout North America.

With regular new model launches and cosmetic & technical updates to existing lines, each Subaru vehicle requires a gallery of high-resolution images suitable for multi-channel usage. Renowned automotive photographers, familiar with Carmichael Lynch and the Subaru brand deliver the raw images into our team who work meticulously on the multi element composition and exhaustive cosmetics to both vehicles and environments. PICS generates a high volume of images for each release without compromise to our renowned levels of quality & craftsmanship.

For each vehicle, RAW, unprocessed photography is supplied to us shot in contrasting environments for retouching. Our attention to detail throughout the build process and colour grading applied to the rugged landscapes, snowy trails and urban driving scenarios displays the capability, reliability and comfort regardless of surroundings. PICS demonstrates creative licence to construct striking environmental vistas and to ensure that the material quality of the car’s exterior responds sympathetically to its surroundings.